What is ECommerce?
E-commerce or electronic commerce refers to a business model that induces sales transactions being done on the web. Ecommerce websites are where you can obtain items for sale over the internet, and every big and small online shopping website follows this structure. The sire of ecommerce Ebay and Amazon surfaced the way to a novel and more convenient way of shopping. Online selling and buying was already known before, but because of Amazon and Ebay, ecommerce websites became a simpler and more preferred platform to a lot of consumers.
How Does Ecommerce Website Work?
Ecommerce websites operate in a number of processes that make use of the database, website code, and third-party programmes like a payment processor or payment gateway.
SSL certificates are used by e-commerce websites to safeguard and encrypt all data transfers. Never keep sensitive data on a website, including credit card information, unless the website complies with all applicable laws and regulations, including PCI Compliance.
Ecommerce Websites Typically Work Like This
A potential customer reaches an e-commerce website, whether through a search engine, paid advertising, referral traffic, etc.
An e-commerce website connects to its database, which contains a lot of data about categories, products, product sizes and weights, items and content, images, and more. Web's. The site requires this data to dynamically display all requested web pages.
After browsing the e-commerce website, the potential customer adds the product or service to their virtual cart and decides to pay.
The buyer completes the payment process and closes the transaction. The buyer's credit card information is encrypted and sent to a payment gateway (e.g. Paypal) for secure and remote credit card processing.
Once the order is completed and paid, the site usually provides an estimated shipping time, unique transaction number, postal tracking number, and more.
Most of these processes are automated and are part of the core functionality of a good ecommerce website.
When a transaction takes place, the order is stored in the site admin and sent to the order fulfillment team. Order fulfillment can be done at home or by a third party company/shipper.
How to Develop an E-Commerce Website?
There are two ways to build ecommerce website:
- To plan and program what you want to see on your website, and hire a professional developer who handles your projec
- Use a free ecommerce website builder, as there is nothing wrong or right with developing an online store. It all depends on your budget and how much time you want to invest in this task.
What Do You Need to Build an Ecommerce Website?
Before you get started building your eCommerce website, the first thing that you need is the domain name and the hosting provider. Here is a quick summary of what all is required to build a website from scratch-
- A domain name
- A web hosting provider
- An integrated payment processor
- A platform to build your store
- Initial capital to create your products
- Packaging for product shipping
Steps to Build an E-Commerce website
Ecommerce is fun, but it’s also a challenge. You want to be strategic and thoughtful about everything that goes into your website, including what you sell, your customer experience and the overall look and feel of your site. Let us help you build an ecommerce site that will grow with you for years to come.
Your domain, also known as URL, is your web address. This will be your website ‘home’ on the internet, where customers and shoppers enter into the browser bar to visit your website. It's crucial to choose a good domain name as it is both important for your success and business. If possible, choose a name which resembles your business and is connected to what you sell. Use descriptive keywords or key phrases into your business and domain name, so that your customers can know what you sell-up front, also helps you to rank in search engines for your business SEO strategy.
It's good if you stick with it .Com if possible because it is the most common and trusted usage. You can also go for .net, .co , if the particular name .com is taken, as these are also recognized.
You have bought your domain name and started working on it, but have you looked for trending products which matches your niche.
There are tons of tools you can use to check trending products and niches, but here are the most common tools which people use-
- Google trends
- Trendhunter
- CInstagram Influencer
Pick your E-Commerce Platform
This is a place where you site ‘lives’ online, and you have many options to choose from. There are free platforms with limited features and free stores built on wordpress. You can add ecommerce features to popular website builders, or you can choose an e-commerce platform that can support unlimited growth. For the first time eCommerce Entrepreneurs, some of the most popular options include-
- Wordpress/wooCommerce
- Magento
- Shopify
- Wix
Choose Elements to Add on Your Ecommerce Website
One of the main steps is to organize your Ecommerce, figuring out what pages and categories can be included. Wanting a homepage for each of your different products, but have you thought about how you will find all those products so that people can find their products. Here are steps you need to follow-
- Include a Search Bar -A search bar will help the visitor to search what they are looking for, and gives them a way to get directly to that page they need.
- Add a Review Page -A customer's review strengthens a company’s credibility, and gives power to influence a customer's decision. Reviews help to gain customers' trust, and also encourage people to interact with the company.
- A Shopping Cart -This feature of an ecommerce store will allow visitors to save the products they want to purchase while they continue browsing and choose several items they want. At last they go to the cart and purchase all the products at once.
- Add Wishlist Function - A person can add items to wishlist, if they don't want to purchase them at that moment. People wishlist products to gift items to their friends or family, or for themselves to purchase afterwards
Concluding
A custom website is the backbone of your eCommerce business. The most important part of a successful e-commerce website is its configuration, whether it's an online shopping cart or a custom built website. Aakarist has all the expertise and programming skills to help you with all your web development needs.